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| Internet Consultant: Doyle Peeks — More than 12 years experience developing successful Web sites. Site owner alert Internet technology is constantly changing while advancing toward a higher level of capabilities. Better browsers, better tools, better search power, enhanced user friendliness, etc. As a Web site owner you have two choices, (1) learn all you can about Web site higher level technologies or (2) hire someone with enough development and technical experience to keep your Web site in tune with the technological advances of the day. Someone to create, maintain, update and optimize your site for higher search engine positioning and higher browser capabilities. Believe me, you can probably achieve dominance over the search engine ratings of your competitors. Tweaking or complete makeover? Whether the site is in need of a full makeover or just a little tweaking is based on the results you want to achieve. A complete makeover is usually not recommended, in most cases. If you are satisfied with its current design, a few changes may help it reach the results you desire. If you would like a FREE evaluation of your Web site, send the site address (URL) to doyle@doylepeeks.com. Current technology Converting from HTML to XHTML (extensible hypertext markup language), is a step forward and in most cases it will increase traffic to your site. “The XHTML family is the next step in the evolution of the Internet. By migrating to XHTML today, content developers can enter the XML world with all of its attendant benefits, while still remaining confident in their content's backward and future compatibility.” As the WWW moves closer and closer to XML, and the number of non PC devices that access it increases, XHTML will become more and more important as an enhancement to your Web site. Converting to XHTML will upgrade your existing site which will enable you to reach more of your targeted audience. Read more...
Is your Web site OPTIMIZED for top performance? Based on sites I've checked, a vast majority fail miserably. Believe it or not, most Web site source code is a technical disaster. Most Webmasters fail to follow simple basics for proper development of a Web page. A majority of the sites I've evaluated do not have a DTD at all. Sadly, most developers are clueless about the importance of its function, or where to put it, nor do they know how to properly write the code for it. “Hand coded sites RuleI couldn't agree more! One of the MOST IMPORTANT aspects of Web page development is properly written HTML source code. When validated, most pages fail the validation test. Why validate? Part of the problem is caused by what I call the 'Monkey Syndrome'. Monkey see, monkey do. Monkey see wrong, monkey do wrong.
I specialize in optimizing sites for high search engine ratings and overall effectiveness. I CAN help you achieve higher ratings, which will result in more traffic to your site. If you sell products, services or both, more traffic to your site usually translates into more revenue.
Sites that are written using the FRAMES format are not recommended. Believe it or not, such a site may as well have a big sign on the opening page that says, VISITORS NOT WELCOME - LEAVE NOW. There are lots of reasons for steering clear of the <FRAMES> format. I have lots of good, justifiable reasons for jumping right back out of a site when I see it is written in frames. Don't think for a minute that I'm the only one who feels that way. Search engines DO NOT understand Frames. They will NOT follow the Frame links established in a Frameset tag. In fact, they will ignore all information inside either Frame or Frameset tags. Read Jakob Nielson's article about why Frames should NOT be used. Top 10 Mistakes of Web Design: Jakob Nielson Designed by an amateur Low search engine ratings? There are causes and cures.
Foot Notes: * * How to tell if a site was designed by an amateur.
I've found that most Web developers, Webmasters or whatever title they use are almost clueless about the technical aspects of the Web. Most do not have a clue about how to properly prepare a Web page for high ratings on search engines. There is a right way and a wrong way to do it. Most do it the wrong way, thus the poor ratings. I've been building successful Web sites since 1995, let me help you. FREE, no obligation, site evaluation. Check us out on Yahoo.com. Do a search for "crane accidents" and see where we come up. The last time I looked we were in the #1 position. We also have the same high rating on most of the major search engines and directories. In case you may be thinking that such a high rating is a fluke, I checked seven (7) other sites I own and they all rate in the #1 position on Yahoo, and other top rated search engines. That's not a fluke, it's called KNOW HOW :). Send e-mail with your site address (URL). Top * You've probably heard the old saying, “If it ain't broke don't fix it”. Well, if your Web site is not rating high on the search engines, I say, it's broke, Fix IT! or let me Fix IT! There are good, solid reasons why some Web sites have high ratings on the search engines. 1. The site is technically optimized to meet the criteria required for top ratings. 2. Key elements for proper Web page submittal and acceptance by the search engines have been implemented. Most sites fail to meet those two, most important, basic requirements. Technical optimization should be a priority above all else. If your site can't be found, it won't be seen. Excellent design without technical optimization equals —just another beautiful site lost in cyberspace. If it's broke, Fix IT! Most sites may as well have a sign on them telling the search engines to KEEP OUT! Do NOT rate this site on your search engine or if you do, give it a poor rating, somewhere near the bottom will be just fine. Would you like to know if your site is optimized to get high ratings? Send me your site address (URL) and I'll check it for you at NO cost and NO obligation. Send to: SE-Rating@CraneAccidents.com Top * DTD I have purposely not defined what a DTD is. I suggest that you ask your webmaster/developer. If the person can't immediately tell you what it means, its function or where it belongs in a Web page, you need a new webmaster/developer.
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